Social media is a big part of our everyday world. We check Facebook to see what our friends are up to, and we scroll through Instagram to be inspired and entertained.
Most small business owners in Northern Michigan struggle with finding time to manage Facebook and Instagram. You already have a lot to do when it comes to daily tasks, especially if you’re running short-staffed.
Long form content is an article or blog post with more than a thousand words. The content has been optimized with relevant keywords for better ranking on Google.
When posting on Instagram for your local business, be sure to promote your general location with local or community hashtags in your captions. Instagram users like to see what’s happening in their community. Tourists and travelers like to find things to do in specific locations.
Your customer base is on the internet right now searching for specific services, products, or a local business location. Since 80% of searches happen on Google and more than 50% have local intent, there’s a good chance people will discover you through content you’ve added to your Google Business Profile listing.
The design of your site affects user experience, which in turn affects your search engine rankings. When it comes to search engine optimization, the design of your website does matter.
Our mobile devices have taken over every aspect of our lives. We have them on us all the time. We are using our mobile devices the most for searching online.
It’s time to get a website online for your business, which means you need to gather quotes for your project. And you’re afraid of how high all those quotes will be, right?
I am a web designer and have owned a website design company in Northern Michigan for more than twenty years. I am in business to do something I love and am good at, and I get paid for the services I provide.
Have you been thinking about outsourcing your marketing? If you’re short-staffed and trying to do ALL the things, has your marketing become a last priority?