What Does My Google Business Profile Really Do?
Like most small business owners, you have a Google Business Profile but never update it. No one ever told you what it really does, especially for your Local SEO.
Like most small business owners, you have a Google Business Profile but never update it. No one ever told you what it really does, especially for your Local SEO.
Search driven content focuses on answering specific questions people ask and helping them solve problems. It appears in traditional search engines like Google and AI-powered answer engines like ChatGPT and Gemini.
Google Business Profile is still the most important local search asset for your business. You might not be using your profile simply because no one ever explained what it actually does.
Business owners ask if Google stops crawling their websites if it hasn’t been updated. Google does not stop crawling a website just because it’s outdated. It will crawl the site less.
Basic Buzz Website Duffy’s Garage and Grille has been a web client since 2018 and it was time to upgrade Dustin’s website. Duffy’s is a favorite restaurant and bar in downtown Petoskey, Michigan, with seasonal outdoor seating with views of Lake Michigan. The fabulous photos on the website are from Social Guru 4 You, a…
Ask Maps is a new AI-powered search directly inside your Google Maps app. People are asking more detailed questions and Google is choosing which businesses to recommend.
Getting your service to the top of Google search results is less about “tricking Google bots” and more about proving you are a real person and a trustworthy expert.
Social Media has officially become Interest Media. We don’t just see posts from friends and pages we follow. We’re seeing posts based on what we like.
Did you know you can update your Google Business Profile from your phone? Google makes it really easy to keep your profile up to date from your phone.
AI for marketing is a powerful helper, but it’s not a replacement. Using AI for marketing can help speed up the work, but you always need to add the human touch.
Google’s Helpful Content System is designed to prioritize search results that give the most value to users. It rewards content that is focused on people first.
Before uploading any image to your website, follow my 5-step image upload checklist so your media is the right size and readable for ADA Compliance.