If you’re still questioning the need for social media marketing, your business is missing out on some great leads. Where are those leads going? To your competitors, of course!
Did you know that 97% of people search for local businesses online?
And online doesn’t mean just Google. It means Facebook and Instagram. And other social channels.
It’s easy for users to search for products and services on social media and people do it all day long. Your business needs social media profiles to be found in those search results.
For most small businesses, Facebook is the best network for getting started with social media marketing. Instagram is another popular network that’s great for connecting with consumers who are ready to buy your products.
Why social media marketing is important
Social media is really popular
- Social media is where your customers are spending hours each day.
Social media is about engaging
- Social media encourages two-way communication.
Social media is easy to access on phones
- We are using our phone to scroll and engage with things that interest us.
Social media is a first point of contact
- The first point of contact between your business and a potential customer might be your Facebook page or LinkedIn profile. Put your best face forward and be consistent on all of your social media channels.
Your business needs to be more active on social media. It’s the best marketing tool for getting noticed so you can attract new business.