A potential client asked me how much of my work I outsource. My answer? None of it. I wondered why they asked, and they were happy to tell me.
This potential client is a non profit organization. They provide important services to our community, all of which I am familiar with.
Their current online marketing agency outsources the work to multiple freelancers who then take on various different tasks of their project.
This agency also sends much of the work to freelancers outside of our community (and out of the state, even).
Why is this kind of outsourcing bad?
The current agency this organization is working with does not know much about what they do and how important they are to our northern Michigan community.
The freelancers who were outsourced to work on this project are far removed.
And probably care even less.
Sometimes, you need just one local web designer
This potential client was happy to find out that I do not outsource any my work.
They were impressed that I am familiar with their mission and how important they are to my northern Michigan community.
- I only take on what I can handle.
- I am the one doing the work.
- I love to work with local businesses and organizations throughout northern Michigan.
This organization is leaving their current marketing agency because they know I can do a better job for them.
They had their board review my web contract which has been signed and is on its way to me.
I will start working on their new project in May 2023.