Social media has been proven to work for any size business. Social media is the best way to increase the visibility of your business to the millions on social media every single day.
And, people are more likely to buy from brands they follow – and like.
What is Social Media for Business?
In simple terms, social media is the digital world where people connect with each other. Social media is where we create the online identities we want to share with our friends and family.
For business, social media provides an opportunity to be part of social conversations and the identities we create. By using social media platforms like Instagram, Twitter, Facebook, LinkedIn, and Pinterest, your business can target different types of audiences.
And you don’t have to use all of them!
Be active on the social media channels that make the most sense for you so you can maximize your reach and gain more traffic for your business.
What if you don’t have time for Social Media?
More than 32% of small businesses say that social media is their most challenging marketing channel to master. If you use social media incorrectly, people won’t engage with you which makes it difficult for your business to succeed.
If you’re too corporate or salesy, people will view you as an annoying brand. They will look at you as people they want to do business with.
With the current staffing shortage, a lot of northern Michigan business owners are putting marketing tasks on the back burner.
If no one is managing your marketing, how will you find new customers?
Have you thought of outsourcing your social media?
I’ve been in the industry for a long time now. I understand how social media can be viewed as a challenge.
The algorithms are always changing. New social channels come and go. Just when you think you’ve got it all mastered, what worked before is no longer effective.
These challenges are why 60% of small businesses outsource their social media to a marketing agency or a freelancer.
One of my new clients found they did not have the time to keep up with Facebook and Instagram. They are busy running daily operations and are short-staffed (like so many businesses in northern Michigan). Marketing tasks fell to the bottom of their to-do-list.
Within a week of managing their social channels, I increased their engagement and improved the traffic to their website, all of which resulted in new registrations for workshops and product sales.
Results. In. One. Week.
An agency like Abuzz Creative will help you achieve your marketing goals. From driving traffic to your website to growing social followings, I can manage multiple platforms to help you expand your reach. I will post regularly to create brand awareness and loyalty. Each post is visually appealing and follows your brand identity and mission.
For help accomplishing your marketing goals, Email Marcie Wolf at Abuzz Creative.