Google knows the hottest content right now is video. The search engine is always looking for quality video content so add videos to your profile!
It’s been proven that most people’s local buying journey starts with a Google search. If I’m looking for a local service or product, I begin my search on Google. That means that it is critical for any local business to rank well on Google.
Unique content on your website helps you rank better on Google. Social media content plays a crucial role in driving customers. Content on your Google Business Profile improves your local SEO.