Why Your Website is an Investment – Not Just an Expense
When you’re running a small business, every dollar matters. You might think a new website is just another expense. But what if I told you that a website is an investment?
When you’re running a small business, every dollar matters. You might think a new website is just another expense. But what if I told you that a website is an investment?
I’m often asked if I can teach website design to someone who wants to build their own website. While I love sharing tips, building websites is how I make my living, and my 20+ years of experience is valuable.
I get asked to build a website for free or in exchange “for exposure” often. People must assume that websites are easy to create so there’s no reason to pay for website design services.
With so many website visitors using their phones now, a mobile-friendly, thumb-friendly website is essential – especially when it comes to ecommerce, where mobile shopping dominates.
You’ve probably seen ads from services promising a free website for small business owners. That sure sounds like a dream – until it’s not. Let’s unpack what this free website offer means.
You’ve heard “any website is better than none” which can be misleading and isn’t always true for a small business. In reality, bad websites are worse than having no website at all.
If you’re a small business owner in need of a new website, you probably have a few questions when hiring a web designer, like “How much will it cost?” or “How long will it take?”
More than 60% of all internet traffic comes from smartphones and tablets. This means most people will see your business website on mobile first, not desktop.
I’ve been asked by business owners if it’s OK to brand their business website with keyword domain names that use relevant keywords instead of their business name.
Launching a new business? Planning a big event? Your website and social media should work together. You need website design and social media marketing as a bundle!
In my twenty years of web design experience, my website design portfolio of my client work is where potential customers look before ever contacting me.
In addition to having relevant content and really nice images, there are other key elements that you need for a high quality site. What makes a great website?