Google Business Profile

What a Google Business Profile Does for You

Your website isn’t the only place customers are looking for you. I help Northern Michigan businesses strengthen the connection between their website and Google presence. An optimized Google Business Profile is key to local search visibility.

In a search for a business like yours, your profile shows up on Google Search or Google Maps. The more Google AI knows, the more you might appear in search results.

Your free Google Business Profile helps people:

Find your business when they search locally
See your hours, services, location, and contact info instantly
Read reviews (customer reviews are a major trust signal)
Click to call, get directions, or visit your website

SEO has become less than your website “ranking on Google” and more about being findable everywhere. An optimized profile now plays a big part in being found.

Abuzz Creative - Marcie Wolf Web Designer SEO Northern Michigan

Marcie Wolf is an award-winning web designer with over 25 years of experience in Website Design and Search Engine Optimization. Trusted by local northern Michigan business owners for more than two decades!

Why Your Profile Matters More Than Ever

Google Business Profile is what shows up when someone searches for a business like yours on Google Search or Google Maps. Your profile shows your business name, phone number, website, hours, reviews, photos, and updates (posts).

Google Business Profile To-Do List

✔ Claim your profile
✔ Verify your profile
✔ Fill it out completely
✔ Ask for reviews
✔ Post once a week

Read Google Business Profile FAQs

Years of Web Design

Years of SEO

Cups of Coffee

Google Business Profile & Local SEO

Optimize your business profile so you show up on Google Search and Google Maps

Claim & Verify

Start by visiting google.com/business.

Search for your business name. If it appears, click “Claim this business.” If it does not, click “Add your business to Google.”

Optimize for the AI Crawler

Google AI uses your business profile to understand what you do, where you are, and who you serve. Add weekly posts, share photos, answer questions, and respond to reviews for engagement.

Get on the Map!

Your profile puts your business on the map – literally! It’s how you show up on Google Maps and in the Local Pack – the coveted top 3 listings with the map. Get on the map when locals search!

Google Business Profile Optimization

An Affordable One-Time Service for Northern Michigan Small Businesses

Need Help With Your Profile?

If you know me, you know how much I love sharing helpful marketing tips. However, when you need to hire someone to manage your online marketing, I offer one-time services that are affordable with fixed-fee pricing.

Google Business Profile Optimization & Training

I will optimize your Google Business Profile for a one-time fee. My services will help your business show up better on Google with optimized, updated information.

The Big Hand-Off So You Can Maintain It

I will provide you with a simple checklist to follow, as well as a quick walkthrough of what to update and how often. This will give you the know-how and confidence to manage your own profile.

This service is available to Petoskey, Harbor Springs, Charlevoix, Boyne City, and surrounding Northern Michigan communities.

Profile Tune-Up

The first step is to improve your business info, update hours and links, make corrections to Category and Service listings, and write a clear, friendly, keyword-smart description.

Photos & Visual Setup

Visuals needed for your profile include your logo, a good cover photo, your own business photos, and videos. Your profile is not the place for stock photography!

Posting Starter Kit

Posting weekly updates is similar to adding posts to your social media. The beauty is that your posts reside right on Google! I will provide you with instructions on how to post going forward.

Google Business Profile

Google Business Profile

What a Google Business Profile Does for You

Why Your Profile Matters More Than Ever

Google Business Profile To-Do List

Read Google Business Profile FAQs

Google Business Profile & Local SEO

Optimize your business profile so you show up on Google Search and Google Maps

Claim & Verify

Optimize for the AI Crawler

Get on the Map!

Google Business Profile Optimization

An Affordable One-Time Service for Northern Michigan Small Businesses

Need Help With Your Profile?

Google Business Profile Optimization & Training

The Big Hand-Off So You Can Maintain It

Profile Tune-Up

Photos & Visual Setup

Posting Starter Kit

Get Profile Optimization Pricing