We get calls from business owners whose websites are not performing well on Google. Sometimes the answers are quite easy, but most often the problems are more complex.
SEO, or search engine optimization, is an important part of building and managing websites to get higher rankings in Google, Yahoo, Bing, etc. Bad SEO can ruin your online marketing (and possibly penalize your site altogether). Good SEO will always bring you better results.
An Optimized Website
Your website is your number one digital marketing channel – not Facebook or Instagram, but your own website. In order for your site to generate positive outcomes, you must execute each and every SEO strategy properly.
Proper Links, Unique Content, Quality Images, Meta Tags, Titles, Descriptions, ALT tags. These elements are necessary when optimizing your website and to bring visitors to your site. Are these elements properly formatted on each and every page of your website?
Check Your Website
Have you ever checked your website SEO? We use the SEOptimer free online tool for a quick and easy overview. You will get a report in seconds of what’s good and bad on your website.
SEOptimer: https://www.seoptimer.com/
If you ran a quick test of your website? Were your results good or bad?
SEO: Experience Needed
Professional website developers are proficient with SEO, and we use best practices for coding and optimizing your website at the very beginning of your project. A pro can analyze and research keywords relevant to your industry and make sure these keywords are included.
The role of the SEO expert is vital. Instead of wasting a lot of time with an important task that is not familiar to you, work with an SEO expert. Let them delve into what is happening with your website while improving your SEO within a simple budget.