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Category: Social Media
Local Hashtags: Always include local or community hashtags in your captions! When posting on Instagram, promote your location with a hashtag.
Hashtags connect your post to a larger conversation. Click on a hashtag to see all of the content other users have posted with that hashtag.
If you have a local business and you want to attract more local clients, Instagram is a great place to connect with customers near you.
Instagram allows for multiple profiles on your phone so it's easy to manage two profiles. Keep your home life private and your business life public.
Sharing personalized, real-time content on social media will make people feel part of your community and will make them want to engage with you.
Your profile is a borrowed space on Facebook and they change their algorithm often. Time to take your business seriously, build your own website.
Using social media for your local business marketing can give you a chance to promote your business, get customer reviews, and attract more visitors.
How do you get people to follow you on social media? By being genuinely likable. Be genuinely likable in all you do and share.
How often should your business post on Facebook? When it comes to frequency, experts agree one post per day is optimal, maximum of two posts per day.
To increase engagement on social media, stop being so professional all the time. Try being more human. Share behind-the-scenes live videos that show the human side of your business. Have fun with your staff photos. Humanize!
Cross-posting is a method of sharing the exact same post across different social media platforms. Cross-posting is fine for Personal accounts, but it has shown to be ineffective for Facebook Business pages.
Invest in local products and you're investing in your community. Help your community thrive - put your money into the place you live, work and play.
Online marketing helps promote your business to a larger market and connect with a wider audience.
As you're planning your marketing strategy, there are some new and exciting features in search and social media to consider.
Have you ever scrolled through your feed to see a friend's post about their gig tonight, only to find out the event was a few days ago?
Marcie Wolf of Abuzz Creative offers hands-on training for social media management, creative marketing, WordPress website refresher, and more!
Abuzz Creative is moving to Petoskey, Michigan and will provide website design, video production, social media marketing to northern Michigan.
Favorite Buzz Word: Humanize. If your business was a person, who would it be? Don’t be afraid to let your human show.
Social media is a great way to engage and communicate with people back and forth. You can show people who you really are by keeping it real.