Never Buy Followers and Fans!
Are you only interested in how many followers you have? Is your boss more focused on quantity of followers over quality? Buying followers is a thing, but is it a good thing?
Optimize Your Social Profiles
If you have a website, you are familiar with search engine optimization, or SEO. Have you heard of Social Media Optimization, or SMO?
Lunch & Learn: Instagram and Cheese!
Sign up for Lunch & Learn: Instagram for Business by Friday, March 29. Cost of $20 includes lunch by Petoskey Cheese and hands on learning on mobile devices.
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What Makes a Great Website?
In addition to having relevant content and really nice images, there are other key elements that you need for a high quality site. What makes a great website?
Email Marketing Basics
Email marketing is to this day the most effective marketing channel you have for attracting, engaging, and connecting with your target audience.
What is Website Hosting?
You’re ready to have a website for your business, but what is hosting? In order for your website to be live on the Internet, your files need to be available using a website hosting service.
Buy Local. Hire Local.
Supporting local business in our community is what drives our local economy. We see trickle effects when people choose to make local purchases instead of online or at big-box chain stores.
Which Social Media Channel to Use?
Your business or organization needs to be on social media. However, not every social media channel is a good fit for every business.
Test Your Website & SEO
Are you curious as to how your website is performing? Is it time to review your content marketing strategy? There are great online tools for testing your site performance for today’s internet, and they’re free!
Lunch & Learn: Email Marketing – SOLD OUT
Email marketing is still one of the most effective marketing strategies, has the highest ROI of any marketing channel available, and can help you drive sales and revenue for your business.