Like most business owners who are short-staffed, you’re tired of trying to do everything yourself. That includes managing social media for your business.
Remember that phone book with yellow pages at the back? Our primary use for yellow pages was to look up a business or to scan categories for something we needed.
A business like yours is probably using social media for growing your online presence, gaining followers, and connecting with people who need your services.
Instagram is a search engine with built-in search functions and is kind of like a mini-Google. That means you need to create posts that are optimized for search.
I see so many businesses using only social media to promote and share their stories. While I do love social media, your website is your hub for building your influence.
Your website plays a crucial role in your online marketing strategy and typically serves as the hub for your marketing efforts. Always update it first!
Social media boosts the visibility of your brand where people hang out most. In today’s digital world, your business can’t survive without a social media presence.
If it’s time to create a new website for your business, you might be wondering what kind of content and special features you should include. Aside from a pleasing design, you need to give people what they came looking for!
Are your marketing messages always about the hard sell? That doesn’t go over well on social media. Try helping people instead with fun and educational posts.
When people do a search on Google, the top results they see come from Google Business Profile listings. So, yes, your business needs one!