I’ve been finding more email messages in my Junk Mail folder and a few have been legitimate messages from newer clients. On average, email messages have a pretty high chance of being received. However, there are times an email gets filtered as spam or blocked entirely. How does this happen? Spam filtering has become more…
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When posting for your business on Instagram, should you be sharing the same exact post over to your Facebook business page? The answer is, probably not. Cross-posting is a method of sharing the exact same post across different social media platforms and it’s tempting to do. It saves time and makes it easy to share…
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The term “search engine optimization” may sound daunting, but there are easy updates you can make to optimize your site for better search results. Check out these five simple SEO tips to help you optimize your site and get more organic traffic. Tip 1: Keywords Identify and prioritize the keywords that your potential customers use…
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I’m scrolling through my social media feed and I see a musician friend post that they’re performing tonight. I’m excited because they’re performing at my favorite venue and I don’t have anything going on! But wait. Their post is from three days ago. That means I missed their gig! Feeds are not in date and…
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We use our mobile device when we want something quick, which results in bursts of digital activity up to 150 times a day. The average mobile session is only one minute long, dozens of times per day. These are called Micro-Moments. As defined by Google, a “micro-moment occurs when people reflexively turn to a device…
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Every service we provide generates something that is incredibly valuable to your business. Whether it’s a new website, a video marketing project or hands on training, our services will be useful to your company for a long time to come.
Are you sharing the same posts on your Facebook page and your Instagram channel? It’s pretty likely you have slightly different audiences on your social channels. Is it a good idea to share the same exact message?
Writing social media posts and blog posts on your website are very similar in that they both allow you to share thoughts, ideas, and stories with people who are interested. Social networking and blogging are great ways to get traffic to your website. However, social media and blogging are also very different. Challenges of Social…
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How do you get through to people who are up to their ears in advertising? We all see thousands of ads a day. We also tend to tune out the pushy, in-your-face sales pitch. One way to get through? Educate your audience! Your can focus some of your marketing efforts on teaching rather than just…
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Join Marcie Wolf at the next Lunch & Learn on May 2nd for tips on how to use hashtags as part of your social media strategy. What does a hashtag do? Whenever you add a hashtag to your post, that word can be indexed by that social network (Facebook, Instagram). Your hashtag becomes searchable and…
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