A strong presence in search results and on social media starts with a good foundation: Your profile. On Google, your profile is now displayed in search results (you’ve claimed and optimized your Google My Business account, right?). Your profile content impacts your SEO and page rankings. Then there’s the first impression. Potential customers make decisions…Details
Image SEO helps your product photos and website images rank well on image search engines like Google. If your photos don’t show up in an image search, you’re probably missing some simple Image SEO. The following tips are easy to implement and will help with your site SEO overall. Use Descriptive File Names Image SEO…Details
It’s 2019 and I really shouldn’t have to ask this question, but is your website mobile friendly? Do you have one website that responds to all devices?
As the organic reach of our business posts continues to drop, why not try Facebook Stories? It’s a great opportunity to showcase your brand and increase your Facebook engagement. Facebook Stories are displayed right at the top of the Facebook app so stories are the first thing people see. Adding a personal story is easy.…Details
You’re a marketing expert or someone who is highly respected in your industry. You have a respectable online profile or a public facing profile that is highly visible.
Hiring a web pro is the first step to getting more out of your online efforts. Once you know more about me as a designer, I hope I’m the one you call.
When you place the pound sign in front of a keyword, you turn that word into a clickable link. People can click that link to view a page with all the posts that used that hashtag. Thanks to hashtags, your posts aren’t limited to just your followers. Hashtags can help your target audience find you.…Details
If you feel that something is wrong with how your website ranks on Google, there are two technical aspects that might be the culprit. Your website is not responsive, or mobile friendly. Your website is not secure, or using HTTPS. These two technical aspects have a big impact on a search engine being able to…Details
Social media is all about being social, and that means being human. Nobody goes to Facebook or Instagram to hear your sales broadcast. They’re on social media to socialize! To increase engagement on social media, stop being so professional all the time. Try being more human. Try doing behind-the-scenes live videos that show the human…Details
Your website is the most important hub of your business marketing strategy and supports all of your digital marketing efforts. Since each aspect of your marketing strategy directs people to your website (or should be), your website should give consumers a clear idea of what your business offers in regard to products and services. Evergreen…Details